Event marketing is a great way to advertise and reach customers. “Experiential marketing” drives purchases and consideration across age, gender, and ethnicity. 70% of consumers say that they would be more likely to purchase a product or brand after experiencing it at an event.
SunFest is experiential marketing at its best, providing a unique and targeted way to get your message in front of over 100,000 consumers.
SunFest Facts
April 28– May 1, 2022
100,000+ Attendees
West Palm Beach, FL
2,800 community volunteers
38th festival year
Average Attendee
37 years old with 67% between the ages of 25-54
$77,790 average household income
84% reside in South Florida
66% Caucasian / 11% Hispanic / 9% African American
22% bring along their children (17 and under)
Marketing Stats
$1,780,000 Marketing Campaign
2.6 Million Page Views on SunFest.com
127,000 Email Subscribers
89,990 Facebook Fans
12,200 Twitter & 15,600 Instagram Followers
9,656 SunFest App Users
SunFest Sponsors are happy!
96% believe their presence at SunFest increased awareness of their product/company
96% agree that SunFest delivers what was promised
96% of sponsors stated they met their expectations and goals
SunFest 2019 Sponsor Survey Results
Contact Dianna Craven for more information at dcraven@sunfest.com