Event marketing is a great way to advertise and reach customers. “Experiential marketing” drives purchases and consideration across age, gender, and ethnicity. 70% of consumers say that they would be more likely to purchase a product or brand after experiencing it at an event.
SunFest is experiential marketing at its best, providing a unique and targeted way to get your message in front of over 100,000 consumers.
SunFest Facts
May 5 – 7, 2023
85,000+ Attendees
West Palm Beach, FL
2,300 community volunteers
39th festival year
Average Attendee
38 years old with 63% between the ages of 25-54
$80,892 average household income
82% reside in South Florida
66% Caucasian / 14% Hispanic / 12% African American
22% bring along their children (17 and under)
Marketing Stats
2.6B Media Impressions
$25M Advertising Value
2.1M Page Views on SunFest.com
127k Email Subscribers
93.4k Facebook Fans
21k Instagram & 12k Twitter Followers
7.7k SunFest App Users
SunFest Sponsors are happy!
96% believe their presence at SunFest increased awareness of their product/company
96% agree that SunFest delivers what was promised
96% of sponsors stated they met their expectations and goals
SunFest 2019 Sponsor Survey Results
Contact Dianna Craven for more information at dcraven@sunfest.com